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Senior Marketing Manager
As a senior marketing manager with FMI, Carley focuses on developing marketing strategy for FMI Capital Advisors. Through an omnichannel approach, her primary objective is to increase awareness and brand recognition for the group’s investment banking services. In addition to creating marketing strategies, she collaborates with the marketing team on various projects, including content development, digital and print collateral, thought leadership and advertising.
Prior to joining FMI, Carley managed the email marketing for an international bank and was a channel marketing manager with JELD-WEN Windows and Doors. Through her work experience, she has had the opportunity to collaborate with creative teams on developing innovative collateral to support strategic marketing plans to bring positive results. She also has extensive experience partnering with international stakeholders in Canada and South America.
Carley earned her Master of Business Administration from Appalachian State University in Boone, North Carolina, and received a bachelor’s degree in journalism from Auburn University in Auburn, Alabama.